Face to face surveys

In a face-to-face survey, an interviewer is physically present to ask the survey questions and to assist the respondent in answering them.

This survey delivery mode can offer many advantages over mail, telephone and online surveys in terms of the complexity and quality of the data collected.

However, because these advantages come with significantly increased logistical costs as well as additional potential sources of response bias, face-to-face surveys are typically conducted only when there are compelling reasons to opt out of other survey delivery modes.