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Conceptual Selling Workshop

15 August, 2017 - 16 August, 2017

- $2750

Transform your team into world-class sales professionals that get business results.

Every ​interaction ​with ​a ​customer ​is ​too ​important ​to ​leave ​to ​chance. ​Conceptual ​Selling® ​Customer-Focused ​Interactions ​helps ​salespeople ​better ​prepare ​for ​their ​time ​with ​customers. ​The ​result ​is ​purposeful ​meetings ​and ​win ​win ​outcomes.

To ​maintain ​a ​highly-competitive ​sales ​force, ​every ​interaction ​with ​customers ​must ​be ​conducted ​to ​either ​move ​an ​opportunity ​forward ​or ​improve ​the ​relationship. ​This ​program ​enhances ​how ​salespeople ​execute ​in ​all ​of ​their ​interactions ​with ​customers, ​whether ​a ​scheduled ​multi-attendee ​meeting ​or ​an ​impromptu ​one-to-one. ​Anytime ​a ​salesperson ​meets ​with ​a ​customer, ​there ​are ​two ​processes ​happening ​simultaneously. ​While ​salespeople have ​typically ​been ​trained ​to ​focus ​on ​the ​selling ​process, ​from ​the ​customer’s ​perspective ​there ​is ​also ​a ​buying ​process ​that ​must ​be ​recognized ​and ​understood. ​Solving ​the ​misalignment ​between ​these ​two ​processes ​is ​an ​outcome ​of ​Conceptual ​Selling® ​Customer-Focused ​Interactions.

  • 2 Full Days
  • Workshop runs from 8:30am-5:30pm
  • Lunch is included

Who Should Attend?

  • New and experiences sales professionals, marketing and support staff involved in the implementation of your sales process.

Conceptual Selling

  • Execute against a plan to be a more customer-focused organisation.
  • Differentiate your sales team against competition.
  • Professionalise your sales force.
  • Engage cross-functional departments in your customer management strategy.
  • Eliminate non-productive customer meetings.
  • Ensure opportunities are advancing toward closed business with every interaction.
  • Strengthen customer relationships.



15 August, 2017
16 August, 2017


Christie Corporate
3 Spring Street
Sydney, NSW,NSW2000
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+61 2 8249 4500