The same marketing concept and training is what align.me’s current training program is built on. And it continues to work.
The training covers everything for strategy, execution, sales and marketing alignment, and business alignment. It’s a logically-sound approach built to make sense to everybody, whether a corporate branding person, field marketer, a sales leader, pre-sales person, the customer or a business partner.
Although Jim has now moved on from CA and Marketing Management, he still believes strongly in the strategy driven by Hugh and its continued value today.
“I can’t think of another way of doing it. If I hadn’t done marketing this way, I wouldn’t be here.” – Jim Fisher