Conceptual Selling centres on client-focused interactions, and helps salespeople better understand the needs and process of their buyers. It’s designed to enhance how salespeople execute in all of their interactions with customers.
This program solves the misalignment between buying and selling process by providing a simple, repeatable structure essential for anyone who interacts with customers.
There is no such thing as one-size-fits-all solutions for customers, which can make selling tricky. Conceptual selling helps your salespeople better prepare for their time with customers, and producing more purposeful meetings and win-win outcomes.
Is Conceptual Selling right for you?
Miller Heiman Conceptual Selling is right for your organisation if you’re looking to achieve the following:
Become a more customer-focused organisation
Differentiate your sales team against competition
Professionalise your sales force
Engage cross-functional departments in your customer management strategy
Eliminate non-productive customer meetings
Ensure opportunities are advancing toward closed business with every interaction
Strengthen customer relationships
Why choose align.me for Conceptual Selling?
align.me is an accredited partner of Miller Heiman Group, creators of SPIN Selling
align.me’s trainer, Brett Bonser, is a certified Master Sales Trainer, as well as an experienced B2B Marketing Consultant, so he possesses unique insight into sales and marketing disciplines
Brett’s experience is proven. He’s facilitated hundreds of sales and marketing projects and trained thousands of sales leaders to achieve superior sales results.
A workshop to suit every business
Learn to conduct more effective sales calls, obtain better outcomes, and build trustworthy relationships with customers.