From good to great: Five ways to boost your email marketing efforts
A lot of work goes into your email marketing, so you want to make sure you get a return on effort (and investment) by having it reach as many of your prospects as possible. But think about your own inbox – how many emails do you get a day? How many do you delete without even opening? When you think about how little you spend considering each message in your inbox, it’ll give you a good idea of just how little time and opportunity you have to catch your audience’s attention. That’s not to say you shouldn’t READ MORE ›