By Andrew Swan Your marketing strategy is only as good as the information used to build it, which is why smart marketers use surveys to gather key information about their buyers to help them not only build an effective strategy but also inform how best to execute it. When done right, surveys can help you […]
About Andrew Swan
This author has yet to write their bio.Meanwhile lets just say that we are proud Andrew Swan contributed a whooping 5 entries.
Entries by Andrew Swan
Sometimes you simply don’t have the resources in house to get the job done, but that doesn’t mean the job can’t be done by somebody else. Outsourcing has become increasingly popular for B2B marketers, and for good reason. A recent blog by Chris Fell points out the significant advantages of outsourcing certain tasks, including: Access to […]
September 17 2012, Melbourne, Australia– President of Besondy Consulting and Interim Management and Funnel Coach, Charles Besondy, will present align.me’s trademark “Funnel Logic” in a training workshop at DemandCon in Boston this October. The workshop will be held on October 3rd 2012, and will help participants bring together all that they learn during the conference into a […]
September 4th, 2012, Melbourne, Australia – align.me Founder and CEO, Hugh Macfarlane, and Francois Delvaux, Partner at Minds&More, will present the workshop ‘Gaining marketing and sales performance through sales and marketing alignment’ at the Sales Performance & Productivity Summit in Brussels this October. Attending the summit is a must for business leaders wanting to grow […]
June 21st, 2012, Melbourne, Australia – B2B marketers need to know what tactics work best, when, and why. But finding quality information without a hefty price tag attached can be hard. In another world first, align.me is proud to announce the launch of Funnel Wiki– a free forum to capture, share and develop global best practice […]
P: +61 3 8595 8400
A: Level 7, 390 St Kilda Road, Melbourne VIC 3004, Australia
Recent Blog Posts
- Finding rhythm: When’s the right time to talk to your buyer?
- How to know when you should outsource marketing Part 2
- How to know when you should outsource marketing Part 1
- 6 steps to building a shared Sales and Marketing process (they both agree to) Part 2
- 6 steps to building a shared Sales and Marketing process (they both agree to) Part 1